Unmatched Google Ads Success for Ethnic Women’s Apparel Brand in Just 3 Weeks
We executed a 3-week Google Ads campaign for an ethnic women’s apparel brand, achieving 79 million impressions and 16.1K purchases at a highly efficient cost per purchase of just $1.17. Previously reliant on Meta ads, the brand experienced significant improvements in performance after pivoting to Google Ads.
The campaign exceeded expectations with a 90% delivery rate, significantly outperforming Meta’s 75%. This strategic shift enhanced the brand’s reach, conversion rates, and overall sales efficiency, demonstrating the effectiveness of a platform-specific approach.
With a total ad spend of $18.8K, our efforts maximized visibility and ROI, driving exceptional growth in a short timeframe. These results highlight our expertise in optimizing platforms and executing impactful campaigns to help brands scale efficiently.