86K+ Purchases in a Month with Data-Driven Ads for Home Essentials Brand
We helped a home essentials brand achieve exceptional results, driving 86,245 purchases with an ad spend of ₹75,93,647 and an impressive ROAS of 7.55. This success reflects our expertise in performance marketing and campaign optimization to deliver impactful outcomes.
By focusing on cost efficiency, we achieved a competitive cost per purchase (CPP) of ₹87.25, along with a cost per checkout initiated of ₹23.69 and a cost per landing page view of ₹8.67. These metrics highlight our commitment to maximizing every rupee spent and ensuring significant revenue growth for the brand.
The campaigns also maintained strong engagement, with click-through rates (CTR) ranging from 0.92% to 2.39%. This demonstrated the effectiveness of our creative strategy in connecting with the target audience, resulting in substantial growth and a robust return on investment.